As competition in the travel industry continues to grow, Ancillary sales are becoming a major channel for monetization. Some Airlines and Travel Companies are reporting that Ancillary sales have become the majority of their profit while others are still struggling to increase their Ancillary sales. It all depends if you can offer your passenger’s personalized offers that fit their needs.
ANCILITM was developed by SolringAir to help Airlines and Travel Companies increase ancillary sales by using the machine learning algorithm to build personalized offers. ANCILI TM can increase average ancillary revenue per Web passenger by 35% and more. Unlike human ANCILITMcan process an immense amount of data in real-time mode within just a millisecond.
Digital retailing by ANCILI TM includes:
Smart recommendations produce the personalized in-flow recommendations in-path booking and post-booking shopping experience: Air Shopping, Manage your Booking, eCheck-in.
Abandoned ancillary retention produces the smart content and recommends the right time to convert unpaid ancillaries into successful deal during the Manage Your Booking path.
Smart ReMarketing chooses the right engagement moment and channel to sell the relevant ancillaries through the passenger’s travel journey.
Offers are proposed to passengers at different stages:
ANCILITM approaches the following segments during the relevant acquisition stages